Articles for April, 2009

10 Reasons why YOU should be on twitter

Like a David Letterman top-10 list this list is in reverse!  If you aren’t on twitter yet then maybe its time to make the leap.  Here are 10 reasons why YOU should be on twitter.  Anyone else have other reasons?  Leave your thoughts in the comments.
10. People are Talking about you on Twitter. Don’t believe [...]

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20090526

Job Transition Group – May 26, 2009

PF’s Gang is a monthly support/networking group assisting professionals seeking careers in sales, marketing, public relations, event planning and fundraising. The group meets for lunch on the fourth Tuesday every month from 11:30 am – 1:00 pm at the Kenwood Towers. There is no cost to attend although those taking part usually buy their own [...]

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20090527

Market Research SIG – May 27, 2009

Habla Español?  How to Conduct Effective Hispanic Market Research.
Join us on Wednesday, May 27 at 7:45 a.m. at Web Media Tools for the AMA Market Research Shared Interest Group.
Latinos are the fastest growing population segment in the U.S.–but thinking that all Latinos think, act, and buy the same will quickly get a marketer in trouble.  [...]

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20090522

NKY Business-to-Business SIG – May 22, 2009

Finding the Right Streams in the Firehose of Information
Join us as Bill Powell facilitates a discussion on the best tools and resources that marketers can use in B2B marketing. Feel free to bring your suggestions and ideas on tools/resources to share with the group. Also, we’ll be looking to hear your insights on how you [...]

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Cincinnati+AMA Blogs = Fantastic!

LagerBlogger v1.0
Blogging is an important tool of every organization.  The Cincinnati AMA Chapter is no different.  Tonight we met at Molly Malones in Covington, a great place to start off our first “Blogs and Beers”.  Basically a rogue group of marketers with the sole objective of creating meaningful postings for our organization.
Given the branding of [...]

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20090519

Young Professionals Event – May 19, 2009

Your Career Starts Across The Bridge
In an increasingly competitive job market, young professionals need to take advantage of every opportunity to attain the right job offer.  On May 19, the AMA Young Professionals will be hosting a panel of local experts to share career-building best practices, across the bridge in Newport, KY.  This event will [...]

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20090514

Business-to-Business SIG – May 14, 2009

B2B + One2One
Marketing to business is a tough job. It is especially challenging when budgets are tight and the product’s personality is a bit routine. Nick Ursini and Jim Savage will facilitate a lively discussion with concepts and examples showing how relationship-marketing principles can help build long lasting company-to-company relationships. Bring your own examples to help bring [...]

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20090513

Interactive SIG – May 13, 2009

Marketing with Meaning
In a world where consumers can choose to avoid our interruptions, in order to survive and thrive, we must create marketing they actually choose to engage with. We call it Marketing with Meaning. Bob Gilbreath, Chief Marketing Strategist at Bridge Worldwide, will be our speaker. Be sure to join us for this event [...]

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20090512

Job Transition Group – May 12, 2009

Harvest Networking Group brings together like-minded professionals for the purposes of professional and personal development, job search techniques, best practices in career advancement, creating synergy, and facilitating business connections. Topic and speaker to be announced.
If you have an interest in joining the Harvest Networking Group, sign up for our distribution list at http://harvestconsultingllc.com/networking/.
You can also [...]

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20090501

Non-Profit Marketing SIG – May 1, 2009

Brother, Can You Spare a Dime?  Using Cause Marketing to Boost Sales and Loyalty
The American Cancer Society’s Pink Ribbon campaign has had amazing success and impact on their revenues, image and branding as well as on those of the companies with which they partner.  Now, many other businesses are using this same marketing model to [...]

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20090506

International Marketing SIG – May 6, 2009

For Better Or For Worse: Relationships that Work
Learn from the best! The world’s top branding company explains the importance of creating great marketing and personal relationships on a global basis to improve brand awareness and likeability. Lakish Hatalkar – Global Integrated Marketing at Proctor & Gamble will be our speaker.
Thanks to our sponsor:

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