Social Media Marketing to Women

B2B or B2C, you probably market your company to women – and, if not, you should. Women make/influence 85% of consumer purchase decisions. By 2010, women will control more wealth than men. AND women are online and social. We’ll look at how you can use social media marketing to build [...]

Brand Research & Leading and Lagging Performance Indicators.

What is the best way to steer the growth of your brand in tough economic times?

Businesses are under financial and market pressure. Marketing is asked to drive profitable growth. Sales needs to get current customers to buy more. How do we know if we are performing [...]

Harvest Networking Group brings together like-minded professionals for the purposes of professional and personal development, job search techniques, best practices in career advancement, creating synergy, and facilitating business connections.

Our monthly networking meetings are held at the Madeira Municipal Building, Community Room, (lower level) at 7141 Miami Avenue on the second Tuesday of each month [...]

Going Green: The Value of Business

With energy consumption skyrocketing and seemingly endless resources beginning to look finite, the idea of “going green” is quickly changing from “trend” to “standard operating procedure.”

Smart businesses are making changes to conserve resources and reduce carbon emissions—and using this as a strong marketing tool to show their commitment [...]

Tuesday, November 25, 2008

PF’s Gang is a monthly support/networking group assisting professionals seeking careers in sales, marketing, public relations, event planning and fundraising. The group meets for lunch on the fourth Tuesday every month from 11:30 am – 1:00 pm at Max & Ermas, Rookwood location.

There is no cost to attend although those [...]

Differentiating Your Company Within Commoditized Markets

The B2B SIG group partnering with the Northern Kentucky Chamber of Commerce, will meet on Friday, November 21st, at Transfreight, 4123 Olympic Blvd, Erlanger … just this month
DIRECTIONS: From I-75 & I-275 interchange, go W about 1.5 mi to Mineola exit; turn L (S-ward), crossing over I-275; [...]

Pulling Away from the B2B Business Pack

Pete Healy, VP & Director of Social Media & Marketing at WonderGroup—a strategic 360° digital advertising agency in Cincinnati—continues his discussion of Bob Lamons’ book. Even if f you weren’t able to attend last month’s meeting, feel free to join us.

Pete encourages participants to read Bob’s book, [...]

Celebrate the season, visit with friends, network with professionals, and enjoy a delicious lunch. The local chapters of the American Marketing Association (AMA) and Public Relations Society of America (PRSA) are celebrating the holidays together.

To encourage the holiday spirit, we are partnering with the Cincinnati Freestore Foodbank on a canned food drive and raffle [...]

Intellectual Property in Advertising: Why You Should Care, What You Should Know

When should I do a trademark search? Or register a trademark? Do I have to register my material to get a copyright in it? What about the web – all of these issues are a little different now, right? Should I look at [...]

Join us on first Friday of each month as we discuss issues and topics that are important to marketers of non-profit organizations. For our December 5 meeting, the speaker will be Michelle Lentz who will discuss Blogging Tips and Techniques for Non-Profits.

All nonprofits and those interested in nonprofits, including non-members are welcome.

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